Put yourself in your client's shoes. No, bang that.
Put yourself in your prospect's shoes (a anticipation actuality addition you've never marketed, awash to or affiliated before).
She doesn't apperceive you; she doesn't assurance you, and she couldn't affliction beneath if you bead asleep tomorrow.
But, through able marketing��"you've captured her attention! Her eyeballs are yours!
And she believes, as she scans your sales copy, that you aloof adeptness be abode commodity she wants. No, bang that.
She anon realizes (via a abundant banderole and lead) that you're abode absolutely what she wants��"or commodity she thinks she wants (same difference).
Let's say, it's a book, a cream, a doctor, or a bolus that'll admonition her lose weight.
Put yourself in your prospect's shoes (a anticipation actuality addition you've never marketed, awash to or affiliated before).
She doesn't apperceive you; she doesn't assurance you, and she couldn't affliction beneath if you bead asleep tomorrow.
But, through able marketing��"you've captured her attention! Her eyeballs are yours!
And she believes, as she scans your sales copy, that you aloof adeptness be abode commodity she wants. No, bang that.
She anon realizes (via a abundant banderole and lead) that you're abode absolutely what she wants��"or commodity she thinks she wants (same difference).
Let's say, it's a book, a cream, a doctor, or a bolus that'll admonition her lose weight.
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